In order to allow for better content management, we researched and proposed an architecture with headless CMS that can decouple the format from the content. This would allow the client to potentially transition off their legacy and custom coded content management systems to a more industry standard and flexible system. As a result, they would free up resources to focus on the business and customer experience, rather than enhancing systems that were not a business differentiator. It would also allow to tap into new channels such as the metaverse and gaming ecosystems.

We also created a roadmap and transition architecture for migrating the affiliate tracking systems. As an alternative option which was adopted, we provided an impact analysis for a big bang transition which showed that technology intervention will be minimal so it was the preferred approach. We also assisted with the design and UX changes for the commerce cards so that the client could be more agile and rely on the Ignitho pod to handle the capacity variations needed.